There are several types of intentions behind your Internet

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Today, we are turning more and more to mobile because it has become the most used screen ! Most requests are made mainly via our smartphones , more than on tablets or PCs. This is why UX also involves “Mobile First”. Your incoming traffic can come from PCs, tablets, but also mobile. If the content of your pages is unreadable on mobile, you will lose traffic. Improve user experience and optimize local SEO Our searches for products or services on the internet now take into account our geolocation or take into account the addition of a geographic keyword to our query.


It's all about value! You have to provide value to Google, to the Internet user and to Chinese Singapore Phone Number List your own brand. What's the point ? It represents your brand identity , your e-reputation and your authority on search engines, but also among your target audience. What is the goal ? Thanks to quality content, you will position yourself as an expert in your field, obtain qualified natural traffic (SEO) and increase your turnover, while providing value to your prospects. Communicate well to boost your visibility and online sales ! Do you know the MCMEF method? It's about sending the right message, to the right target, at the right time, in the right place, in the right form! (Nice sequence, isn't it?) Don't panic, we'll break it down right away.





The right message users' searches, the main ones being: informational (we act here as an advisor, an expert on the topic. The aim being to inform the Internet user and provide them with a relevant response to their query) transactional (this is a business-oriented objective, in order to encourage action. The text will therefore take a more commercial turn). The reflection and information phase If the Internet user is in the information search phase: he asks himself a question, he encounters a problem. You will have to respond to your visitor's needs by providing them with the most relevant answer possible! Even if he is just looking for information, he knows that you are now an expert on the subject and when he needs to purchase one of your products/services, he will certainly come back to take a look at your site.