Here are some examples of targeted long-tail keywords

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What is a long tail keyword? Long-tail keywords are very specific search queries that tend to have relatively low search volumes. Although users use them less often, long-tail keywords make up a significant percentage of overall searches when added together. The term "long tail" was originally used to describe the phenomenon where niche products on sites like Amazon tended to account for a greater number of total sales than top sellers. It turns out the same phenomenon happens with the keywords people type into search engines.

The term "long tail" refers to the "tail" at the end South Korea WhatsApp Phone Numbers of a curve. Keyword Searches in Google As you can see from the graph above, each long-tail keyword has relatively low search volume (especially compared to head terms). But overall, they make up the vast majority of searches on Google. Examples of Long Tail Keywords Let's quickly look at examples of words that cannot be considered long-tail keywords. Here are examples of very broad terms that are not long-tail keywords: coffee filters iced coffee agence marketing expert marketing Do you see that these terms are short and not very specific? These characteristics are generally found in keywords that are not long tail.



homemade coffee filters make iced coffee at home content marketing for SaaS content marketing strategies for software See how long and specific these keywords are? These two adjectives tend to characterize long-tail keywords. Why are long tail keywords important? It's easier to rank for them Popular top keywords usually have a lot of competition. This means that it takes years to rank for such a keyword with SEO (if you can do it). For example, the keyword “sushi” has 424 million results: popular head keyword.