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The former involves gaining an insight into the search behavior of your target group, while the latter looks at which keywords are around the keywords you want to rank well for. your content to your target audience, it is a good idea to know the target audience's search behavior first. For this part of your website analysis, you get some tools from Google that can help you map the search behavior of your users and possible customers.
Through Search Console you can see which WhatsApp Number List keywords your website has received organic views on, while on Google Keyword Planner you can gain insight into which keywords your website does not rank well for - as well as which keywords your competitors are visible on. For the latter part of your SEO analysis and keyword analysis, you can also use the tool ahrefs . So briefly summarized: Google Analytics Google Search Console Accu anchor Ahrefs Based on the above SEO analysis, it is important to know which words your website ranks on and how you rank on the keywords and search phrases you have just discovered that your competitors use a lot, for example.
In your mini survey, you can also use the above tools to investigate how many searches there are for the various phrases and words, so that you can better assess whether it makes sense to invest in a word that only has a few searches. This is also where you can form an overview of how targeted your website already is in terms of search engine optimization - and whether it makes sense to create new content or optimize the old.
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