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Creating content that includes long-tail keywords and natural language can help brands gain valuable SEO advantages. Machine learning technology means SEO tools and search interfaces are getting smarter, making content quality, accessibility and authority even more important than now. Of course, some elements of good SEO will continue to be as important as they are now. Examples include writing for humans rather than robots, ensuring the site is mobile-friendly, and prioritizing useful, authoritative content.
Google’s take on AI content In August 2022, Google rolled out what is now known as its Helpful Content update. users see as much truly useful, “people-first” content as possible when they perform searches. Content creators who focus on creating content that France Phone Number Data is in line with the updates are also rewarded. Before the update rolled out, it was speculated that the content created by the AI did not meet the standards required to designate it as useful content. However, this did not happen.
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A subsequent update in October 2022 focused on eliminating spam did see some sites that relied heavily on AI content being slightly affected, but that was about it. So, does Google dislike or condemn content created by AI? In principle not. But like any other type of content, it’s important to ensure that any AI-enhanced material meets the same high standards as everything else you publish. Bing and ChatGPT It's also worth noting that there are plans for an upcoming version of Bing that leverages the popular chatbot platform ChatGPT to enhance its search capabilities.
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