Differentiated operation and refined

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omni-channel operation and advantageous supply Fragmented browsing habits in the mobile Internet era have affected consumption habits. Different types of mobile Internet tools and platforms, as well as the explosive development of AI technology, have formed a diversified e-commerce industry landscape. Consumers and brand merchants have more choose. There are various signs that the era of e-commerce platforms curbing the development of their opponents through "choosing one of the two" has ended, and the supply and demand relationship has


undergone profound changes. Starting from , the zero-sum game Malaysia Phone Number Data between e-commerce platforms has gradually evolved into a benign multilateral Game. First of all, "competition and cooperation" among e-commerce platforms has become the norm. Major e-commerce platforms will continue to strengthen cooperation in various fields such as supply chain, warehousing and distribution, marketing operations, payment, and technology to ensure interconnection to the end. Secondly, the "reverse choice of one" phenomenon formed by consumers and





merchants is also testing the business philosophy, operation capabilities of e-commerce platforms. While improving user experience, it is necessary to balance the interests of merchants and platforms , in addition to providing more benefits to merchants, it is also necessary to improve merchant services to enhance the attractiveness of the platform. In addition, as a technology-driven industry, e-commerce platforms must continue to increase investment in technology research and development, especially in unmanned technology and AI technology, in order to effectively help merchants achieve innovation and reduce operating costs.